Apple's new 'EasySteal' service, left. Apple has updated the Apple Store app to version 2.0, allowing iPhone owners to buy items and pick them up in their local Apple Store, and to pay for purchases in-store, no clerk required. The Apple Store app has long let you order goods from the online Apple Store, and to make appointments at the Genius Bar, but now it adds two new services: Personal Pickup and EasyPay.
Personal Pickup lets you choose and pay for an item and then head over to the Apple Store to collect it.
Gadget Lab, Apple Store App Updated to Allow Self-Checkout, Personal Pickup
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